New Age Melbourne Undercover Showroom
Another glitzy indoor showroom has opened up in Australia’s caravan manufacturing ‘heartland’ in Melbourne’s north.
Earlier this year the New Age Melbourne dealership relocated to a bigger 1.7 hectare site along the busy Sydney Rd in Campbellfield, which now incorporates both large outdoor and indoor display areas.
At around 1500sq.m, the new indoor showroom has room for around dozen vans, mostly pricier, more upmarket models from New Age’s caravan range, including slide-outs and larger off-roaders.
The new dealership also includes a decent-sized service and repair bay, and a dedicated customer hand-over bay with room for two vans and their tow vehicles.
The front building at 1537-1549 Sydney Road, Campbellfield now houses the main reception and office area, including a small RV accessories shop, and had on display a discounted Ranger Wildtrak ute from a Ford dealership (also owned by the PM Group) — one of a number of ‘one-stop-shop’ deals for any New Age customers also requiring a tow vehicle.
New Age Melbourne General Manager, Henry Sayers, said he was also planning to “recreate a luxury car experience” by providing a dedicated ‘décor’ room, where buyers can decide on the interior look of their van from a large variety of samples on display.
About the only other thing missing at the new flagship dealer is an example of New Age’s long-awaited Wayfinder camper trailer, which Sayers said has been delayed due to production-related issues. He said he was hoping to time an ‘official’ opening event at the dealership around the arrival of the first production Wayfinders later this year.
The move to the higher profile Sydney Road site, which includes 120 metres of street frontage, is the third significant change for New Age’s Melbourne dealership in recent years, after the PM Automotive Group took over and rebranded the Little Joey’s Caravan Centre next door to the New Age factory in Cooper St, Somerton, before relocating to the new address about 9km away.